Tuesday, November 2, 2010

Tuesday night homework

Q1) Advertising influence the way that we use resource (consumption). Example, a lot of people on planet earth has been influence by ads of shoe company. It's make people go to store and buy their shoes. In order to produce those shoes, workers have to take rubbers, transportation requires fossil fuel. The companies produce ton of shoes all around the world, that's mean they must use a lot of natural resources and fossil fuels in order to make customer buy their products. If their ads are very interesting, people will spend a lot of money for their products. Advertisement is the method that makes people to buy companies' products and it influence the way that we spend money and use resources.

Q2: People in Vietnam or citizen of planet Earth are not really informed about the sustainable development issue, or how they use resource (consumption) in order to protect the earth. A lot of people are rich, some of them consider sustainable development issue is necessary for human plus how one of us uses natural resource/ resource, but some of them don’t. Poor people, they don’t have enough education to know about sustainable development issue and consumption. However, we can make a change to inform poor people, rich people, and other people about how sustainable development can bring benefit to the earth, also the way of using resources by advertise. Every year, one person watchs 40,000 advertises about the products of companies that release CO2 and hurt the mother earth a lot. If we can replace most of those advertises by inform people about sustainable development issue and consumption through advertisement (cartoon, facts, famous scientists talk,etc…). Then, everyone will have chances to considerer about sustainable development and consumption more seriously.

Q3)I do think me my friends might influence by the advertisement on how we purchase. Advertisement technique is very important for a company. Advertisement is like a secret weapon that hit the human desire. It's will make people spend money on that company products more depend on how the advertise look exciting or bad and also what they target at. Example, they use a lot of celebrity on Nike shoe, me and my friend might get influence because those skills of superstars are cool and it make us want to be like one of them.